About us

When it comes to specialist health and wellbeing retailers, we're number 1. The biggest in Europe. We've over 1,000 stores (and more on the way) in almost every major city and town across the UK and Ireland – not to mention more than 80 stores around the world too. It's big scale stuff.

What’s the secret to our success? It’s our people. People across Retail, Store Support and Distribution. They’re the ones who’ve built our business from the ground up – and always will.

Growth. Development. Forward thinking. However you want to put it, that’s the name of the game around here.

Our history

(boy, we’re looking good for 140)

It all began a whopping 140 years ago. We were a mere market stall in St Albans back then. But as the business grew and grew, we quickly became one of the most recognisable names on the British high street.

And whilst we’ll never forget our history (we’re incredibly proud of it, as it goes), what’s kept us on top all this time is that constant drive to move with the times. It helps us to deliver the most current advice, and a better product.

Our approach

(it’s never waivered… and it works!)

Every so often, a company decides it’s time to rip up the rule book and start again. For us, that’s just business as usual. We don’t believe in the status quo. Or in doing things because “that’s the way we’ve always done it”.

And that’s why we’re so successful. Because we push ourselves every day. We challenge ourselves and each other. We don’t accept mediocrity. And we’re growing. Fast. But we’re still small enough to give you some huge exposure.

And with 1000s of ethically sourced products across Food, Vitamins, Herbs & Minerals, Sports, and Ethical Beauty, whatever you’re passionate about, if you share that same approach, you’ll love it here.

So what’s next?

(World domination!)

We have plans to grow our brand internationally. Big plans. Huge ones! Through building our omnichannel network, rolling out click-and-collect globally, and popping up new stores here, there and everywhere, we really are going places. Literally.

How are we going to make it happen? That's where you come in. You just have to set your pulse racing and keep up the pace.