Skip to main content

This job has expired

CRM Executive

The Gym Group
England, London, Croydon
Closing date
24 May 2024

Job Details

Role: CRM Executive

Reporting to: Head of CRM

Based: East Croydon/ Hybrid

Here at The Gym Group we believe we are simply the best in our industry! Our amazing teams have skills, abilities and can-do attitudes that make this a great place to work!

We have strong, embedded values and an easy-going culture which ensures we put our people first. We pride ourselves on being fun, innovative, inclusive and engaging. We are now on the lookout for a CRM Executive to join our amazing Marketing Team.

So, what's stopping you? Apply today and know that We're With You every step of the way.

What you need to know about us...

The Gym Group is not like your average gym! To our members we're the lowest cost nationwide 24/7 Gym with over 230 gyms and counting!

Our teams we are fun, welcoming, engaging and inclusive. We challenge our limits and push ourselves to impact positive change with our goals and initiatives. We take steps into new areas with a real and authentic purpose - It's our mission to break down barriers to fitness for all.

We're #1 in our industry when it comes to our values, our culture and our people - check out Glassdoor if you don't believe us. We offer a fantastic place to work in a great working culture and were recognised as #25 in the Top 50 places to work in the UK in 2022!

We may be one of the leading budget gym chains in the UK but there's nothing budget about our investment into our people. We have retained GOLD in our investors in people award for the last 6 years and silver in wellbeing last year.

We're recognised as a disability confident and inclusive employer which is something we are truly proud of. We have a brilliant team and opportunities for development and growth with support for success. Having recently undertaken some huge projects from a digital point of view and our plans are to keep being innovative, creative and agile in all that we do.

That's what you're looking for right? We're With You! So let us tell you more.

What you need to know about the role...

The CRM team is on a mission to support our members make the most of their gym membership as well as running the most effective possible promotional campaigns to our mailing lists.

You will assist with the development and deployment of the full end-to-end email, push and SMS marketing activity for The Gym Group. You will deliver highly targeted and relevant campaigns to our membership base.

This is a fantastic opportunity for the right person to quickly develop their marketing skills and to use Salesforce Marketing Cloud, the market leader in CRM technology. We'd love you to grow the with business and we'll support you in achieving your goals.

As CRM Executive you will:

  • Use Salesforce Marketing Cloud to deliver solus and fully automated email and SMS
  • QA campaigns and templates
  • Answer queries from other areas of the business
  • Participate in team planning
  • Carry out regular reviews of campaign performance including reporting upwards, identifying gaps and opportunities

Technical skills:
  • Update HTML email template to Salesforce Marketing Cloud
  • Test templates to ensure correct rendering across all key client and browser combinations
  • Create segments using data filters or basic SQL
  • Set-up sends and scheduling across email, SMS and push
  • Set up always-on journeys and campaigns

  • Keep stakeholders updated on plans and progress
  • Collaborate with the wider CRM, Digital Trading, Marketing, Product, Data and Tech teams

Let us tell you what we are looking for..
  • 1-2 years hands on experience with Salesforce Marketing Cloud
  • You're perfect for the job because of your knowledge of HTML and CSS
  • You have a passion for learning new things within CRM marketing and enjoy managing projects
  • You're driven and full of more energy than one of those banned pre-workout shakes
  • You are technically minded, super organised and able to work to tight deadlines and love working with data,
  • You hold a strong desire to challenge and question the way we do things and are full of new ideas

So, we've told you all about us and our amazing new opportunity; now it's your turn to hit 'Apply' and tell us about YOU. We get that not everyone wants a 9 - 5 and here at The Gym Group we are pretty flexible. Talk to us about your requirements during the process and explore the many options including flex hours, a condensed working week or even part-time contracts.

If you have a disability or condition that makes it difficult for you to complete your application online please email your cv to or alternatively call the TGG Recruitment team on 0203 319 4838 and someone will be more than happy to support you. We also want to put it out there that we actively encourage applications from a diverse demographic and we are passionate about your culture and value alignment. We want this to be a match that challenges your limits and works for you as much as for us. When we say We're With You we really do mean it!


Learn more about this company

Visit this company’s hub to learn about their values, culture, and latest jobs.

Visit employer hub

Learn more about this company

Visit this company’s hub to learn about their values, culture, and latest jobs.

Visit employer hub

Get job alerts

Create a job alert and receive personalised job recommendations straight to your inbox.

Create alert