Assistant Editor (Curatorial Content Online) - Exeter
- The National Trust
- Exeter, Devon
- 11,856 pa
- Closing date
- 29 Mar 2023
As Digital Curator / Assistant Editor for Curatorial Content Online you'll be responsible for planning, optimising and managing content on our national websites and other national digital platforms as required. You'll lead digital workstreams, respond to briefs, shape content, advise stakeholders and provide innovative solutions to digital content challenges from editing and publishing pages to evaluating and making recommendations for future.
The role offered on an 18 month part-time basis, for 2 days a week.
What it's like to work here
As a key part of our small, friendly team, you'll work extensively with colleagues at A la Ronde, Devon, particularly with the Project Delivery Team, with consultants, and across the whole of the National Trust.
Your contractual location will be our Killerton Hub, however the role will be focused on A la Ronde, Devon. There will be an opportunity to explore and agree hybrid working arrangements which strike the right balance for you and the Trust. The phasing of hours is negotiable, but must include Tuesdays.
What you'll be doing
- You'll lead for online content at A la Ronde & for the A la Ronde project – gathering content, managing the planning, design & creative interpretation of this content across multiple platforms
- You'll lead on curation of online workstreams, ensuring a coherent & consistent tone of voice, visual language & design across social media platforms, existing project pages, & to lead the creation of a new online presence (the ‘Compendium’ weaving together all content streams
- You'll be the catalyst for transforming our online offer, establishing the activity, purposes & key audiences for online workstreams, curating content for those specific audiences, & weaving content into one overarching storyline
- Overall, you'll be responsible for the development & delivery of the A la Ronde online programme, ensuring an equitable alternative offer to that experienced on property, in line with funder expectations & timescales, & adhering to the values of the National Trust.
- You'll plan, optimise, evaluate and manage usable and accessible digital content and journeys that engage audiences and encourage repeat web visits, ensuring high standards, consistency, accuracy and up-to-date brand and tone of voice.
- You'll work cross-channel to ensure our campaigns are the best they can be. Collaborating and making recommendations to build compelling content journeys that help our supporters find what they need, and our internal colleagues to meet strategic and channel KPIs, interpreting analytics afterwards.
Who we're looking for
You can view the full role profile for this role in the document attached. You don't need to have all of the knowledge, skills and experience listed in the role profile; this is just to provide a full picture of what is possible in this role.
We'd love to hear from you if you have:
- Experience implementing web strategies for a sizeable, complex organisation and enjoy the intricacies of how websites work with email, social and PR as part of the marketing mix
- An understanding of digital platforms, ideally in a heritage environment
- An ability to develop & deliver a cohesive, detailed & engaging digital offer across a variety of platforms
- Strong creative & communication skills with the ability to lead, motivate, influence, mentor & negotiate with confidence & professionalism
- Able to shape & deliver creative experiences online to engage visitors & build an understanding of our work, creating a cohesive visitor journey using multiple formats & weaving together into a whole
- Demonstrable knowledge of what makes a good website, including editorial style and publishing processes, with the ability to follow and uphold website best practice
- Experience using web CMS and knowledgeable about user journeys and SEO
- Able to work closely with colleagues and independently, as well as engaging confidently with stakeholders at all levels across the Trust
- Excellent organisational and planning skills and be able to evaluate web content
- A solutions focus - you'll seek out solutions in the best interests of our team and the organisation as a whole
The National Trust has the motto ‘For everyone, for ever’ at its heart. We’re working hard to create an inclusive culture, where everyone feels they belong. It’s important that our people reflect and represent the diversity of the communities and audiences we serve. We welcome and value difference, so when we say we’re for everyone, we want everyone to be welcome in our teams too.
- Substantial pension scheme of up to 10% basic salary
- Free entry to National Trust properties for you, a guest and your children (under 18)
- Tax free childcare scheme
- Rental deposit loan scheme
- Season ticket loan
- Perks at work discounts i.e. gym memberships, shopping discount codes, cinema discounts
- Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.
- Flexible working whenever possible
- Employee assistance programme
- Free parking at most locations
- Independent financial advice
Click here to find out more about the benefits we offer to support you.
The National Trust is committed to promoting and preserving those places of natural beauty and historic interest for which it has the privilege to be responsible for the benefit of the nation, for everyone for ever.
The Trust is proud of what has been achieved over the last 126 years and is determined to maintain those high standards of conservation, stewardship and curatorial care for which it has been recognised throughout the world.
Its achievements have enabled the general public and the Trust’s members and visitors to enjoy and appreciate the countryside, coastline, gardens, historic buildings and collections, all of which encapsulate so much of the history of England, Wales and Northern Ireland. There is a duty to tell that history in a complete, balanced and accurate way, and without judgement.
The National Trust continues as a guardian of the past, and for the future, to uphold its duty to maintain and enhance what has been entrusted to its care.
- The National Trust
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