Gymnastics Coordinator (Business Development) - Beth Tweddle Gymnastics - Widnes, Cheshire

Gymnastics Coordinator (Business Development) - Beth Tweddle Gymnastics - Widnes, Cheshire

Currently in the UK one million children are on waiting lists for gymnastics lessons and we are dedicated to raising the bar of recreational gymnastics in the UK through the perfect balance of fun and fitness to resolve this.

This role will be responsible for the Business Development of our gymnastics business, for our purchase-built Centre, Academies in the local community and in Schools through our National Curriculum programme. Primarily responsible for building the customer base and the number of National Curriculum hours we provide to schools.

Responsible for leading on marketing and acquiring new customers with retention to achieve Net Member Movement expectations, ensuring monthly and term targets are achieved. Alongside ensuring our brand is represented and utilised to an optimal level and developed. Having a handle on all communications outwardly and internally to our prospective and actual customer base to attract and promote engagement will be essential as you work collaboratively with the Operation’s Coordinator and assist execute related strategies with the Area Manager.

Main Duties:

• Understand and achieve business KPIs
• Assisting the Centre Manager with all new business acquisition
• Developing quality working relations with partners to achieve sales goals and objectives
• Maximising the timetable and ensuring we are driving the financials of the centre
• Support delivery of the gymnastics experience to include showing customers round the centre, driving memberships, and attending regular meetings with the gymnastics team to share best practice
• Develop and identify sales process and successful strategy for future growth
• Work with the marketing team to collaborate, support with sales resources and align all products
• Stay up to date with the latest sales trends and best practices
• Create a motivational and healthy atmosphere for sales performance
• Identify opportunities for new client / partnership acquisition
• Monitor competition and other sports providers
• Find prospective customers and new target segments
• Reviewing feedback from customers relating to programme delivery and devise action plan for improvements to positively impact our retention programmes
• Deliver on projects throughout the year to improve and evolve the programme
• Utilisation: In line with triggers and KPI expand and create capacity in line with the demand
• Competitor analysis of other programmes and offerings in the gymnastics market
• Manage program budget and schedule ensuring efficiencies
• Develop an understand of the basic financial management of the centre including:
• Profit and loss
• Gross cost per venue and break-even points
• Working to budgets for new projects, venues and marketing
• Monthly attendance targets
• Deliver against a marketing strategy to ensure the centre runs at a minimum of 85% utilization and 98% retention
• Regular meetings with Area manager and gymnastics leadership team to ensure alignment to objectives and performance KPIs
• Support the delivery of fun and inspiring lessons using gymnastics teaching resources
• Help deliver exceptional customer care to every gymnast and family member
• Opening & closing the gymnastics building
• To maintain the facilities hygiene, operational and safety standards, striving towards a 5-star monthly audit score
• Adhere to Total Gymnastics Academies policies and procedures as per the company handbook
• Always ensure adherence to quality standards and health and safety regulations