Junior Loyalty & Reward Executive - Maidenhead

Junior Loyalty & Reward Executive - Maidenhead

12 Month Fixed Term Contract  

Department: Marketing

Reports To / Line Manager: Loyalty & Reward Manager

The Loyalty & Rewards Executive will be responsible for leading the day-to-day delivery of the Loyalty campaigns for the business, under the guidance of the Loyalty & Rewards Manager.

A key focus for the role is to work with peers across the wider marketing team to ensure the consistent implementation of the Loyalty & Reward plans in both retail and digital channels.

Main Accountabilities and Responsibilities

• Effectively plan and execute campaigns, ensuring tight collaboration with all relevant stakeholders such that plans are aligned to commercial and customer objectives
• Deliver campaigns that contribute to marketing key performance indicators (KPI’s) and commercial targets
• Support the Loyalty & Reward Manager in building and executing a programme of activities that drives engagement and value from the right customers, through the right channels, in the right ways at all times.
• Work with the Player Development Manager on planning events and experiences that represent hospitality opportunities as part of our Loyalty & Reward strategy.
• Work seamlessly with the CRM Ops team in executing effective Loyalty & Rewards campaigns that are aligned with the wider CRM effort in terms of look, feel and tone of voice.
• Support the Loyalty & Rewards Manager in executing the content plan for the Grosvenor Rewards elements of the Grosvenor One kiosk, and relevant pages on grovenorcasinos.com.

Knowledge, Expertise and Qualifications

• Experience in delivering comms in a fast-moving multichannel environment or high transactional B2C business of comparable scale, most likely in the leisure and hospitality sector.
• Experience in B2C programmes, techniques, tools and processes for enhancing customer loyalty would be an advantage.
• Ability to work effectively in a matrix environment.

Personal Qualities

• Capable of working under pressure.
• Resilient with a strong work ethic and a collaborative style.
• Self-confident, open-minded, flexible and willing to try new ideas.
• Excellent communication and interpersonal skills
• Passion and determination to succeed