Ready to take the next step in your career and #GoBeyond?

Interstate Hotels & Resorts are now recruiting for an Email Marketing Executive to join the team at our Birmingham office. This fantastic opportunity within our existing Marketing team will see you supporting a portfolio of branded and independent properties across the UK.

Reporting to the Senior Digital Marketing Manager, you will be responsible for end-to-end email marketing campaigns. From writing irresistible copy, to building best-in-class email templates, to analysing and reporting on the results to drive continual improvement. You will also support on projects to develop our email service including A/B testing, increasing automation and supporting hotels to grow databases. 

As Email Marketing Executive, your role will also include:

• Writing the copy for all email marketing campaigns
• Build all email marketing campaigns using our email send platform, Emma
• Using Canva to create engaging graphics for the campaigns
• User testing email performance across a wide range of devices and email clients
• Proof reading emails for clarity, grammar and spelling
• Broadcasting the campaigns to a segmented database
• Analysing campaign performance and suggesting improvements
• Producing monthly email marketing report
• Implementing opportunities for email automation
• Recommending, running and reporting on content split testing strategies
• Creating sign-up forms for implementation on websites
• Recommending and supporting opportunities to grow email marketing databases
• Ensuring emails follow industry policies and best practices

To be successful in this role, you will be educated to degree level or equivalent within a marketing related subject, ideally with at least a year’s experience in a Marketing role.

It goes without saying that you will have a flair for the creative, an eye for detail and an abundance of ideas to ensure our online copy is head and shoulders above the rest!

You will be working as part of a small (but mighty!) Marketing Team in a fast-paced environment, meaning you will be well organised, adaptable and be able to thrive in an ever-growing organisation. At Interstate Hotels & Resorts, we “Think We, Not Me” therefore teamwork and communication is essential, not just within your Marketing team but also the wider organisation.

In return, we will offer an excellent salary and industry leading benefits including fantastic staff rates and discounts across our UK portfolio, 24/7 access to our Employee Assistance Programme, and an annual holiday allowance of 28 days (inclusive of bank holidays).

Interested? Click apply and start your journey with Interstate Hotels & Resorts today. Your dream job awaits…