Head of Yield Pricing

Unit 5-6 Silverglade Business Park, Leatherhead Road
Chessington, SURREY, KT9 2QL
United Kingdom

A job with Merlin isn’t like a job anywhere else. With attractions around the world, from rollercoasters to wax figures, we don’t trade in suits, handshakes or briefcases. We trade in fun. In smiles, shrieks and spine-tingles.

 In Memories. In magic. But there are no tricks behind our magic. Instead, there are people like you. Passionate, dedicated people who are committed to making sure our worldwide attractions and guests’ experiences are the best they can be.

Due to continuing growth and development of Merlin’s attractions and brands on a global scale, we are looking for a Head of Yield Pricing to join our Global Digital team and focus on pricing – part of the Merlin Digital family.  This role will be based at our Merlin Business Support office in Chessington, Surrey or in County Hall, London.

Reporting into the Digital Strategy & Insight Director, you will be responsible for working closely with regional Heads of eCommerce and regional Yield/Revenue Analysts to drive yield across all channels, with a particular focus on eCommerce. 

The role will….

• Act as the global authority on pricing issues, working closely with the regional Admissions Revenue Analysts and stepping in to drive strategically important projects that will inform the business on all relevant areas around pricing.
• Where required, act as ‘consultant’ to advise / support regional Yield/Revenue Analysts / Regional Heads of eCommerce with planning / projects. Act as a sounding board for ideas and support on issues around pricing and revenue management, as required.

Projects may include:

Revenue Optimisation
Product Pricing
Process and Reporting

 Partnering with key attraction stakeholders on a local basis, including the local Marketing Directors and their marketing teams, on projects that drive relevant revenue opportunities where required. 

Working closely with the Regional Direct Marketing, Search Engine Marketing and local Web Managers to ensure that all are kept in the loop and that we have cohesive plan. 

 Dotted line management of Yield/Revenue Analysts – to ensure sharing of best practise.

We are looking for the following skills and experience…

Essential:

• Revenue management for a consumer brand.
• Expert in usage of all relevant price modelling / research / analysis
• Excellent communication skills and stakeholder management.
• Excellent understanding of MS Excel and preferably Google Suite (Analytics, Optimize)
• Confident problem-solver able to work under pressure, when required.

Recommended:

• Experience with the Accesso platform.
• Leisure / entertainment experience.

The Benefits…

We’re growing fast and alongside a fun and friendly environment, we offer a fabulous package and amazing prospects – ideal if you’re already fantastic and can quickly become even better (our magic can help here).  Benefits include Pension, Life Assurance, discretionary company bonus, 25 days’ holiday and, of course, a Merlin Magic Pass which gives you and your friends and family free admission to all of our attractions worldwide, as well as 25% discount in our retail shops and restaurants and 40% discount on LEGO.