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Marketing Manager - Wigan

Employer
JD Gyms
Location
Wigan, Greater Manchester
Salary
Salary Dependent on Experience
Closing date
26 Jul 2019

Marketing Manager - Wigan

Salary Dependent on Experience

Based: Wigan, with some national travel and nights away.

JD Gyms is an incredibly stylish, award-winning, game-changing gym chain with 25 astounding gyms now open across the UK, with 10-15 more opening before the end of the year.

As we continue to grow at this rapid pace, we are looking for a multi-skilled marketing manager to lead our marketing function within our head office, to further develop our domination within the fitness industry.

A passion for fitness is a major advantage. A desire to succeed is essential.

If this opportunity excites you, apply and tell us why you’re the one for us and what your salary expectations would be.

RESPONSIBILITIES:

  • Development and delivery of exciting, engaging, effective marketing and communication strategies, plans and approaches to successfully market the JD Gyms group, increasing sales and retention
  • Detailed management of the marketing budget and ensure best ROI is always achieved
  • Overall responsibility for the creation, design, development, delivery and evaluation of multi-channel campaigns
  • Liaison with senior management in the interpretation and creation of strong campaign briefs
  • Robust campaign project management to ensure all campaigns are successfully delivered on time and to budget
  • Implementation of enhanced marketing approaches including targeting, personalisation of messages and measurability; data analysis, customer profiling, segmentation and split testing
  • Development of an enhanced social media and digital strategy and management of digital assets including the website
  • Development and ownership of a strategic programme of sales and marketing activities for pre-sale clubs
  • Development and ownership of a strategic programme of sales and marketing activities for under-performing clubs
  • Introduction of processes to keep all outbound communications fresh, accurate and up to date
  • Monitoring of marketing trends to ensure the brand is continually ahead of the game
  • Performance and operational management of the marketing team, inspiring, motivating and supporting staff to deliver high quality work as an effective team.
  • Supporting the professional development of the team to continuously develop skills and expertise
  • Coordination and management the work of external consultants and identify new consultants with additional expertise
  • Regular reporting to senior management re: marketing performance, ROI and improvements including the delivery of detailed multi-level reports and analysis.

OUR IDEAL CANDIDATE WILL HAVE:

  • Relevant experience and demonstrable success in a similar role within the fitness, leisure or retail industry
  • A clear passion for strong operational delivery
  • A proactive attitude, strong work ethic and desire to succeed
  • A proven ability to work independently
  • A strong sense of accountability
  • Excellent interpersonal and people management skills
  • Excellent IT skills
  • Excellent written and verbal communication skills
  • Confidence and excellent presentation skills
  • A full, clean driving licence

If this opportunity excites you, apply via jobs@jdgyms.co.uk and tell us why you’re the one for us and what your salary expectations would be.

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