Social Media and Marketing Executive- Based in London Bridge

Fusion is a leading Sports, Leisure and Fitness operator. A registered charity, the company mission is to bring health and wellbeing to communities across the UK. With a breath of facilities from Gym & Fitness studios to Outdoor Adventure, Football and Athletics, the business is continually growing and investing in the transformation of venues at the heart of the community. In addition to over 90 dynamic venues offering mainstream & specialist sports and leisure, the business has also developed some exciting new brands such as INTENCITY (HIIT fitness studio concept) Total Football (5 a side league venue), Bickel’s Yard (proprietary café concept), and has a pipeline of innovation development.

Job purpose

This role requires someone with at least 3 years’ experience to join us as Social Media & CRM Executive who is a self-starter that can work closely with the Campaign Marketing Manager and Digital Marketing manager to help deliver a comprehensive social media and CRM strategy. We’re looking for someone creative and entrepreneurial, who can work independently and as part of a wider team. We’d like to find someone who has a creative background with proven graphic design skills and who also has a strong understanding of social media and content creation.

Main tasks & responsibilities

• Full ownership and accountability for Scheduling, composing and posting content across all social media channels, owning the monthly content calendar and reporting across Facebook, Instagram, Twitter, Google+, YouTube and other social media channels
• Creation of relevant and engaging social and online content
• Work with Content Originator/Agency to create centrally driven online content and templates for local social media content.
• Review venue posts and content and help guide the venues to use central activity plan
• Proactively responding to customer queries and comments on social channels, liaising with general managers to resolve issues
• Create and manage email marketing/CRM in line with the trade plans and strategy
• Ensuring the database is segmented effectively for targeted marketing and customer touch points to maximise opportunities.
• Developing testing strategies for all aspects of the CRM.
• Undertaking art working and graphic design tasks
• Designing digital collateral including on-line banners, social media images, animated gifs etc.
• Assist with internal communication
• Ensure all content is accurate, up-to-date, brand-appropriate and in line with the trade plans and strategy
• Track, monitor and create timely reports that include analysis and tracking across social media platforms 
• Monitor competitor activity and be knowledgeable in industry best practice. keep on file best practice
• Test and implement new technologies to aid in campaign optimisation.
• Support the wider marketing team in Digital implementation during key events and campaigns.

Skills and experience

• Minimum 3 years’ experience in a social media role, with multi-site experience
• Experienced in using Hootsuite and other Social Media broadcasting software
• Experience in using ESP systems such as Dotmailer and Hubspot
• Proven track record of delivering successful social media campaigns
• Sound knowledge of managing data, interpreting results
• Analytical driven
• Natural aptitude for presenting information in a compelling way
• Superb communications skills and understanding of customer marketing
• Impeccable organisation, communication skills and excellent written and spoken English are a necessity
• You have a proven ability to work to deadlines and manage multiple projects
• Ability to juggle and thrive in a fast pace, reactive environment
• Planning and time management
• Ability with Photoshop
• Excellent IT skills, including MS Office
• Solutions-focused team player
• Interpersonal & relationship skills

Your benefits will include:

• Up to 25 days’ holiday, plus 8 bank holidays (pro rata)
• Free Gym & Swim membership at Fusion centres
• Employer Contribution Pension Scheme
• Discount on Bickels Yard Café F&B products 
• Eye test (DSE users)
• Cycle to work scheme

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*In line with the Immigration, Nationality and Asylum Act, all applicants will be expected to provide proof of eligibility to work in the UK if invited to interview. Fusion Lifestyle recognises the benefits of a diverse workforce and we therefore welcome applications from all backgrounds and all sections of the community.