Promotions Analyst Lead – Pricing and Promotions
Marketing & Customer team, based at Asda House in Leeds

About the role:
The Pricing and Promotions team play a key role in helping Asda drive
price leadership, ensuring that we optimise our investments in to areas
that drive the best returns, by delivering market leading value for our
customers, and driving improvement in customer price perception.
Reporting to the Promotions Reporting Manager, you will take ownership
of the weekly reporting which is delivered across the business from the
Executive team down. You will also support in building new, best in
class reporting and analytical capability to help the delivery of the
overall pricing programme and business priorities/vision.

The Ins and Outs:
As Promotions Analyst Lead, you will ensure our promotions data and
insight is at the forefront of decision making, influencing thinking
and helping to influence change with the aim of reducing promotions.
The role will be responsible for working closely with the Commercial
teams as well as the Pricing Strategy & Activation team to ensure they
have access to robust, accurate and timely reporting to help drive the
Pricing programme and principles.

You will:
•Produce and take ownership of the weekly promotional reporting
•Ensure adequate QC / reconciliations are in place to maintain the
integrity and robustness of promotional data
•Improve processes to ensure data and reporting is created and
distributed in an efficient manner including leading on step changing
reporting capability using data visualisation tools
•Responsible for continuously driving the competitiveness, integrity
and simplicity of our promotions, as well as supporting analysis and
outputs to identify EDLP opportunities, aligned to our overall goal of
reducing promotional participation.
•Support the Commercial teams to deliver against the promotional
targets and principles by establishing a robust, customer-focused,
data-led approach to governance and review
•Supporting in the development of frameworks and analytics to answer
key promotion questions and challenges, and provide the Commercial
function with direction on opportunities and risks
•Build strong, collaborative relationships across key stakeholder
groups

What you’ll need:
Experience within an Analytical, Commercial or similar role is
essential, along with experience of turning complex data into simple
and actionable outputs. You may have worked previously as a Promotions
Analyst, Price and Promotions Analyst.
You will possess:
•Demonstrate good analytical/numeracy skills, ideally with experience
in a data analysis role.
•Experience with data and visualisation tools including SQL, Tableau,
Power BI, VBA and Excel
•Good communication skills with a willingness to challenge the norm and
able to work collaboratively with a number of business stakeholders.
•Tenacity to thrive in a fast paced, challenging environment and adapt
to a changing priorities.
•Good understanding of retail data and commercial inputs and outputs
•Ideally be educated to degree level in numerical or analytical subject