Asda

Media Planner - Leeds – Asda House

Recruiter
Location
Leeds, West Yorkshire
Posted
14 Jun 2018
Closes
12 Jul 2018
Ref
1074099BR
Job Type
Full Time
Media Planner

Maternity Cover

We have a fantastic opportunity for a Media Planner to join our team in Commercial Execution, Asda House.

The ins & outs:

Media
This part of the role is all about being the media expert and the go to for all media queries! You will need to take full accountability for all media planning and recommendation in order to deliver strong, effective and measured media plans to drive sales for categories – trading and supplier activity.

Category
You will need to immerse yourself in all aspects of the category and be an extension of the category planning team. You will need to have a full knowledge of the challenge your category have been set - strategy, key moments, customers, brands and O/L.

Suppliers
You will need to have a full understanding of all suppliers within category and be a support function for them during planning and challenging times.

Finance
As you will be responsible for total category management you will be contributing the running of the AMP P&L, therefore managing the numbers is extremely important. Working closely with your categories and suppliers you will need provide accurate financial information and be accountable for the updates and documentation you use during team updates and in 121’s

What you’ll need:

Ideally have a proven track record in a similar role
Commercial awareness
Analytical skills & ability to interpret reports in preparation for supplier & category reviews
A track record in using insight and data to lead planning/ recommend media channels
Budget management
Strong relationship building and interpersonal skills
Demonstrate knowledge of the media planning principles – primary and secondary
Demonstrate knowledge of full AMP portfolio – Core, Digital and Experiential
Clear & confident communicator
Clear understanding of media planning processes – guidelines/ specs, toolkit, critical path

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